Product Marketing Leader

Job Description SummaryAbout UsGE Vernova Grid Solutions is at the forefront of the energy transition, delivering innovative solutions that enhance the reliability, efficiency, and sustainability of the grid. We are committed to building a future where energy is affordable, accessible, and sustainable for all.Role purposeThe Product Marketing and Branding Lead ensures the HVDC, FACTS, Services and ACIS portfolio is communicated with a consistent, credible, and differentiated brand voice across all external channels. The role packages value propositions and technical content developed by Solution Lines and Value Proposition Leaders into customer-facing materials, manages the publication and standardization engagement programme, and executes product launches, branding, and sales-enablement production. The role will work closely with the respective Value Proposition/Solution Leaders who own the solution strategy, roadmap, or segment-level value proposition content. Furthermore, a close collaboration is expected with the Director of Market Intelligence and the GSI Communications Manager and Grid MarComms Manager. The role will report directly into the GSI Chief Technology Officer with a dotted line to the GSI Chief Commercial Officer.Job DescriptionKey responsibilitiesMarket insight and portfolio positioningTogether with Value Proposition/Solution Owners, the Global Sales Segment Leaders and the Marketing team, develop a structured view of the global HVDC, FACTS, Services and ACIS markets, including applications, customer segments, regional dynamics, competitors and investment drivers.Define differentiated marketing and branding positioning for the portfolio based on its value propositions and its principal offerings.Ensure that external claims are credible, supported by evidence and aligned with approved product capability and maturity. Technical-community engagementSupport Regions and Value Proposition/Solution Owners in establishing customer user groups where operato