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Subscriber Growth Manager, OnStar Services

General Motors · Remoto Brasil · Flexible / Remote

Publicada em 05/06/2026

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DescriptionThe RoleThe Subscriber Growth Manager, OnStar Services will own the health and economics of the existing OnStar subscriber base in the US and Canada. This role sits at the center of our post-acquisition monetization strategy and is accountable for reducing churn, improving renewal performance, increasing save and winback effectiveness, and growing subscriber lifetime value.This is a business operator role for the existing subscriber base, not a traditional customer support role and not a narrow lifecycle marketing role. This leader will use customer centric data to identify and cross-functional execution to resolve leakage points in the subscriber journey, bring retention strategies to market, and step in quickly when customer-impacting issues threaten retention, renewal, or subscriber health. This role partners closely across Monetization, CRM, Product, Product Marketing, Analytics, Dealer, Advisor, eCommerce, and Operations. It does not own onboarding or adoption; those responsibilities sit in adjacent roles and will be important partnership interfaces.Why This Role MattersOnStar's long-term growth depends not only on acquisition, but on how effectively we retain, renew, and grow value from the customer base over time. This role will be a key leader continuously building that capability, turning post-acquisition customer success into a durable driver of profitable growth.What You'll Do Own the retention and renewal strategy for OnStar's subscriber base across churn mitigation, renewal, winback, save strategy, and rejector management Lead the team and operating rhythm for retention and base monetization performance, with accountability for subscriber health, retention, and revenue metrics Identify the highest-impact moments of customer leakage and develop targeted interventions to improve retention, tenure, and lifetime value Translate customer, performance, and cohort-level insights into commercial actions across CRM, Advisor, Dealer, eCom
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