Product Manager Senior Expert

At Allstate, great things happen when our people work together to protect families and their belongings from life's uncertainties. And for more than 90 years, our innovative drive has kept us a step ahead of our customers' evolving needs. From advocating for seat belts, air bags and graduated driving laws, to being an industry leader in pricing sophistication, telematics, and, more recently, device and identity protection.Job Description(Northbrook, Illinois - Remote position)Duties: Responsible for the core Ads Manager platform and other user facing apps. Defined top-level product strategy for ads platform, in alignment with broader product and company strategy. Lead all phases of the product life cycle, from inception to introduction into the marketplace, by developing products to meet specific customer needs and to achieve specific cost and success outcomes. Leverage extensive experience in turning mobility insights into actionable marketing campaigns. Deliver and manage external demand and supply sources. Collaborate with go to market teams to ensure platform is delivering efficiently against customer objectives. Oversee team to monitor efficacy of products and use customer and business feedback mechanisms to ensure products are meeting customer needs across each customer segmentation. Drive program vision and goals, paired with business-level priorities translated into features and user stories to populate product backlogs across the product suite covering. Accountable for setting priorities and balancing investments in short-term tactical product improvements with long-term strategic product investments. Conduct user interviews with internal and external users, created user personas, and mapped out different user journeys. Develop product roadmap, present product vision to leadership, write detailed product requirement docs, collaborate with cross-functional teams, and host product townhalls.Requirements: Bachelor's degree in Software Engineering, Electronics