GoodRx is the leading prescription savings platform in the U.S. Trusted by more than 25 million consumers and 750,000 healthcare professionals annually, GoodRx provides access to savings and affordability options for generic and brand-name medications at more than 70,000 pharmacies nationwide, as well as comprehensive healthcare research and information. Since 2011, GoodRx has helped consumers save nearly $75 billion on the cost of their prescriptions.Our goal is to help Americans find convenient and affordable healthcare. We offer solutions for consumers, employers, health plans, and anyone else who shares our desire to provide affordable prescriptions to all Americans.About the roleWe are seeking a GTM Manager, Media Strategy & Execution to help activate GoodRx's HCP and DTC media strategies across the commercial organization. Reporting to the HCP GTM Strategy Director, this role translates longer-term strategy into launch plans, positioning, pricing and packaging guidance, sales enablement, training, and field-ready tools for pharmaceutical brands and agencies.This is a hands-on, cross-functional role for a commercially minded operator who can turn complex product and media concepts into clear customer stories and practical execution plans. The role partners closely with Sales, Product, Analytics, Marketing, Legal, Client Success, and Revenue Operations to move initiatives from strategy through launch and iteration.What you'll doGTM activation and commercializationTranslate HCP and DTC media strategy into quarterly and in-market activation plans, workplans, deliverables, owners, and timelines.Drive launch and rollout plans for new capabilities, sponsorships, and packages - identifying dependencies, risks, and decision points early.Coordinate cross-functional launch readiness across Sales, Product, Analytics, Marketing, Legal, Client Success, and Revenue Operations.Support high-priority pitches, RFPs, agency conversations, and strategic client opportunities wi